The Purpose Driven Leaders Course

Name: Atlanta Challenge
Address: 3355 Lenox Rd, Suite 750, GA, 30326, US
Telephone: 404-848-1001
Price range: $

Transform more lives by inspiring your team’s best work and enriching their experience with practical strategies and purposeful leadership concepts designed for leaders in health and wellness organizations.

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A message from your coach

Shawn Clark
Team Success & Fulfillment Coach

Passion is Your Strength—and Your Challenge
Your passion for your work is your greatest strength—and often your biggest challenge. Whether you’re in healthcare, public wellness, medical technology, or another mission-driven field, your passion drives you. But that passion can sometimes feel like a double-edged sword—leading to stress, burnout, and conflict within your team.

Understanding Your Unique Challenges
I’ve had the privilege of working with incredible teams at organizations like the CDC, HHS, DFACS, DECAL, DBHHD, Grady Hospital, and many others. I’ve seen firsthand how dedication to a mission can sometimes lead to unintended pressures, but also create amazing results.

Years of Experience, Proven Methods
With 30 years of experience working with over 4,000 teams, I’ve seen firsthand the struggles teams face when trying to make meaningful changes. That’s why I’ve dedicated countless hours—and invested tens of thousands of dollars researching various tools and methods—to develop a suite of programs that deliver powerful results. Your time is precious, and your work is critical, so I’ve taken the guess-work out of leadership for you.

Let’s Thrive, Not Just Survive
It’s not enough to just get through the challenges—you and your team deserve to thrive. My goal is to help you sustain your passion for the long haul without sacrificing your well-being. By creating an environment of trust, empathy, and open communication, we’ll ensure that both you and your team can maintain your energy, your health, and your drive to make a difference.

I’m Ready to Help You Make It Happen
Your work is vital, but so is your health. Together, we’ll find a balance where you can continue to do the work that matters most, while also nurturing yourself and your team. Let’s create a path that leads not just to success, but to fulfillment and lasting impact.

I’m excited to embark on this journey with you.
Shall we get started?

Client Comments

Latoya Doucette
Georgia Department of Driver Services

We, along with our leadership, were very pleased with yesterday’s event. Shawn did an exceptional job working with our group! We look forward to future opportunities to work with your organization as well. -
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Latoya Doucette

We, along with our leadership, were very pleased with yesterday’s event. Shawn did an exceptional job working with our group! We look forward to future opportunities to work with your organization as well.

Ken Cleeren
Novelis

Shawn was knowledgeable, friendly, helpful and great at engaging the group. The follow up tips/advice at the end of the session were also helpful. I already shared my experiences with my colleagues and forwarded the catalog of events. -
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Ken Cleeren

Shawn was knowledgeable, friendly, helpful and great at engaging the group. The follow up tips/advice at the end of the session were also helpful. I already shared my experiences with my colleagues and forwarded the catalog of events.

David Doty
Intuitive Surgical

Shawn was great! For what we needed, he was perfect. We loved working with you and look forward to more in the future. -
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David Doty

Shawn was great! For what we needed, he was perfect. We loved working with you and look forward to more in the future.
Monita Outland
Centers for Disease Control

Thank you! Shawn is AWESOME!! -
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Monita Outland

Thank you! Shawn is AWESOME!!

David McLeod
Cox Enterprises

Shawn, I appreciate all you do! Your coaching and mentorship is getting us closer and closer to being the most powerful four person fire team, EVER! -
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David McLeod

Shawn, I appreciate all you do! Your coaching and mentorship is getting us closer and closer to being the most powerful four person fire team, EVER!

Dru Bennett
The Coca-Cola Company

We had a fantastic time with Shawn and the other facilitators! They were great and we learned so much about ourselves.
I’m sure you will receive more business from us in the future. -
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Dru Bennett

We had a fantastic time with Shawn and the other facilitators! They were great and we learned so much about ourselves.
I’m sure you will receive more business from us in the future.
Dannette Wallace
Goodwill of North Georgia

Shawn had a great personality and worked very well with our entire mixed bag team -
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Dannette Wallace

Shawn had a great personality and worked very well with our entire mixed bag team

Jon Litzenberger
Delta

As with last time, we found the activity to be very value added – we appreciated Shawn’s facilitation. -
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Jon Litzenberger

As with last time, we found the activity to be very value added – we appreciated Shawn’s facilitation.

Gary Zernach
Panduit

Shawn was a great facilitator and he got people interested through his enthusiasm and great presentation of material. He engaged the team to a point where the participation of the team was positive and the team embraced the opportunity to build a stronger team through understanding of the others styles. I have enjoyed working with Shawn at several events. -
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Gary Zernach

Shawn was a great facilitator and he got people interested through his enthusiasm and great presentation of material. He engaged the team to a point where the participation of the team was positive and the team embraced the opportunity to build a stronger team through understanding of the others styles. I have enjoyed working with Shawn at several events.
Aja Logan
Macrohelix

I would just like to say that today’s experience with Shawn was wonderful! He arrived at the perfect time (we were just wrapping up other exercises), he was energetic, prepared, very accommodating and helpful. We had a few snags with the facility we were in but he thought outside of the box and he was able to work around it. He is simply AMAZING!I
In addition, I’ve received positive feedback from my team so I’m sure I’m not alone in my gratitude!
Note: I will be sure to recommend your services to other teams within our company. -
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Aja Logan

I would just like to say that today’s experience with Shawn was wonderful! He arrived at the perfect time (we were just wrapping up other exercises), he was energetic, prepared, very accommodating and helpful. We had a few snags with the facility we were in but he thought outside of the box and he was able to work around it. He is simply AMAZING!I
In addition, I’ve received positive feedback from my team so I’m sure I’m not alone in my gratitude!
Note: I will be sure to recommend your services to other teams within our company.

Art Evans
Atlanta Hawks

Shawn did a great job facilitating the session for our team members. He did a good job keeping the group engaged and providing learning experiences. The information will be very useful for our team members. -
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Art Evans

Shawn did a great job facilitating the session for our team members. He did a good job keeping the group engaged and providing learning experiences. The information will be very useful for our team members.

Phil Coletti
RSUI

Shawn did an absolutely fantastic job for us. All were impressed.
Notably, Shawn spoke to us, not at us. He did not try to be the center of attention, but actually facilitated our participation. He allowed the lessons to be self-evident and provided a learning experience for the group. -
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Phil Coletti

Shawn did an absolutely fantastic job for us. All were impressed.
Notably, Shawn spoke to us, not at us. He did not try to be the center of attention, but actually facilitated our participation. He allowed the lessons to be self-evident and provided a learning experience for the group.

WHO THIS PROGRAM IS RIGHT FOR

Healthcare professionals dedicated to patient care and facing high emotional demands.
Public wellness teams striving to make a significant impact on community health and well-being.
Government employees committed to public service and navigating stressful environments.
Non-profit organizations where team members are deeply passionate about their cause and risk burnout.
Medical technology teams that create life-changing innovations and need to function at their best.
Any team with high emotional investment in their work who are dedicated to making a difference and are seeking to improve stress management, morale, and overall team health.

WHY THIS PROGRAM IS NEEDED

Burnout from Passion
Deep commitment can lead to stress, burnout, and high turnover. You need strategies to manage stress and maintain a healthy work-life balance, ensuring long-term dedication without sacrificing well-being.

Team Conflict
The intense emotions tied to passionate work can lead to conflicts and strained relationships among team members. It’s crucial to develop strategies for managing stress and fostering empathy and understanding, creating a supportive and harmonious team environment.

Missing Key Objectives
Everything feels important, and people can get caught up in the urgent and inadvertently miss the truly important tasks. Learning to set boundaries and prioritize tasks is essential for maintaining high performance and morale.

WHAT THIS PROGRAM DELIVERS

Sustainable Passion
Develop techniques to sustain your passion without burning out. Learn how to balance dedication with self-care, ensuring you remain energized and effective in your roles.

Enhanced Team Resilience
Build a resilient team that can handle stress and setbacks with grace. Equip your team with the skills to support each other through challenges and maintain a positive, productive work environment.

Improved Functionality
Foster open and effective communication and accountability within your team. Understand the dynamics of empathetic listening and clear expression to reduce conflicts, improve collaboration, and accomplish the mission.

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LEADING A PURPOSE-DRIVEN TEAM

This transformative course is for leaders who aim to enhance well-being and success, boost resilience and productivity, and create a supportive and effective work environment. Review the course map below, then see the following pages for full details about each module. Each module is approximately 90 minutes.

SECTION I: ON-BOARDING COMPASS: ESTABLISH A SUCCESSFUL LAUNCH

Before we get into the course content, we will get you focused and inspired — generating a plan that gets you from wherever you are to where you ultimately want to go. You’ll learn how to set clear, strategic goals and accountability frameworks that align with your mission. Then, we’ll harness your unique strengths to build a powerful, authentic brand within your organization. By the end of this phase, you’ll have a strong plan to guide your team toward success and establish your influence within and beyond your organization.

Module 1 - Clarity & Purpose: Defining Strategic Goals and Accountability

Together, we’ll clarify what you want to achieve and how we will get there. We’ll set goals that align with your team’s purpose and passion, define how we’ll navigate the journey together, and establish a system to keep us on course that works best for you.

Outcomes

1. Set inspiring goals for the course that align with your purpose.
2. Define goals and benchmarks for your team’s performance.
3. Develop accountability systems that support sustained progress.

Module 2 - Authentic Impact: Leveraging Your Strengths and Building Your Brand

We’ll explore what you and your team members are great at, and optimize those capabilities for greater impact. You’ll also craft an authentic “brand” for yourself and your team—something that truly resonates with your mission and amplifies your influence within your organization and community.

Outcome

1. Identify personal and team strengths to maximize performance.
2. Develop a compelling personal and team brand that aligns with your values.
3. Create a branding strategy to position you and your team effectively within the organization.

SECTION II: LEADERSHIP COMPASS: INCREASE PERSONAL EFFECTIVENESS

Leadership starts with you. In this section, we’ll focus on building resilience, boosting productivity, and honing your natural leadership style so you can guide your team and organization to help people live better lives. You will artfully steer through good times and bad, ensuring your crew remains focused and motivated.

Module 3 - Leading Change: Guiding Transformation in Your Organization

This is where you take your leadership to the next level. You’ll explore what truly drives change and create a straightforward plan creating lasting shifts in your team.

Outcome

1. Understand the key principles of transformational leadership.
2. Create a leadership dashboard to monitor and manage transformational change.
3. Apply best practices for leading change in purpose-driven organizations.

Module 4 - Resilience: Leading With Confidence in High-Stakes Environments

High-pressure situations are part of the job. Learn how to cultivate resilience in yourself so you can lead your team to stay strong under pressure.

Outcome

1. Strengthen your crisis management skills to keep your team steady.
2. Enhance your emotional intelligence during challenging times.
3. Lead confidently through high-pressure situations with decisive action.

Module 5 - Productivity: Mastering Time and Priority Management

It’s essential that you optimize your time and energy. Master productivity skills that not only enhance your performance but also set the standard for your team.

Outcome

1. Implement effective time management techniques to maximize productivity.
2. Make informed decisions quickly and confidently.
3. Delegate tasks appropriately to ensure the team’s efficiency and success.

Module 6 - Networking: Strengthening Your Professional Relationships

We’ll create a plan to build a strong professional network that not only listens to your ideas but also supports your initiatives and helps you succeed.

Outcome

1. Develop a strategic plan to build and maintain strong professional relationships.
2. Enhance your influence and effectiveness through a supportive network.
3. Secure resources and backing for your initiatives by cultivating key relationships.

PHASE III: TEAMWORK COMPASS: STRUCTURE YOUR TEAM FOR SUCCESS

Your role as the captain is to direct your crew’s journey without getting bogged down in details. In this phase, we will draw your blueprint for a culture and support system that brings out the best in your team. The goal is to keep your crew focused and passionate—and free you up to explore new opportunities, drive innovation, and lead with purpose.

Module 7 - Team Foundation: Designing Your Team For Success

Success starts with a well-designed team. We’ll design a team structure that aligns with your leadership vision. You’ll learn how to craft team dynamics and set a foundation that enables members to succeed.

Outcomes

1. Design team structures that align with organizational goals.
2. Use the Teamwork Compass® to assess and enhance team dynamics.
3. Foster an environment where team members are motivated and engaged.

Module 8 - Optimizing Roles: Coordinating Team Members’ Efforts

We’ll assess each team member’s strengths and create personalized development plans, clearly defining their roles so they can work confidently and know when to seek your guidance.

Outcomes

1. Clearly define and communicate roles and responsibilities within the team.
2. Align individual KPIs with team and organizational objectives.
3. Create a collaborative environment where everyone contributes to shared success.

Module 9 - Situational Leadership: Adapting Your Style as Your Team Progresses

Teams are always evolving. We’ll identify where your team is in its development and create a plan to help them grow, ensuring you provide the leadership they need now.

Outcomes

1. Identify exactly where your team is on the development cycle.
2.Develop adaptive leadership skills to thrive in dynamic environments.
3.Maintain team unity and morale while driving consistent progress.

Module 10 - Team Morale: The Power of Individual Engagement Plans

The only thing worse than losing a team member is having someone quit mentally but stay on board. We’ll focus on keeping your crew engaged and aligned with your mission.

Outcomes

1. Create a focused framework that aligns team goals with individual aspirations.
2. Foster an environment where everyone is motivated and working toward goals.
3. Maintain high levels of engagement and alignment with the team’s mission.

PHASE IV: CULTURE COMPASS: FOSTER A THRIVING TEAM ENVIRONMENT

Culture is the anchor that allows teams to thrive together. In this section, you’ll explore how to create a secure and dynamic environment where team members hold each other accountable, support one another, and celebrate successes. This esprit de corps is the key to a resilient and high-performing purpose-driven team.

Module 11 - Commitment: Dedication to Personal, Team, and Collective Missions

Creating a shared sense of purpose helps propel your team’s journey. Learn to align each team member with the overarching mission, fostering dedication to both personal and team goals.

Outcomes

1. Inspire a collective commitment to the mission that unifies the team.
2. Foster a shared sense of purpose and ownership in achieving goals.
3. Encourage alignment and engagement with organizational values.

Module 12 - Confidence: Having the Tools, Skills, and Talent to Succeed

Confidence comes from knowing that your team has what it takes to succeed. Help team members recognize their strengths and gain the tools and skills to navigate challenges and opportunities effectively.

Outcomes

1. Empower team members to recognize and leverage their individual and collective talents.
2. Provide resources and training to strengthen abilities and performance.
3. Build a confident, proactive mindset that encourages team members to face challenges together.

Module 13 - Care-Taking: Ensuring Well-Being and Work-Life Balance

A team flourishes when it feels cared for and balanced. Prioritize the well-being of your team by creating a supportive space where emotional and practical needs are met.

Outcomes

1.Cultivate a culture that values mental health, well-being, and work-life harmony.
2.Develop systems of care and support to help team members feel safe and valued.
3. Encourage a sense of mutual support, ensuring everyone feels empowered to perform at their best.

Module 14 - Connection: Uniting the Team, Stakeholders, and the Community

Strong teams are built on strong connections. Foster an environment where relationships within the team and beyond create a network of support, collaboration, and shared success.

Outcomes

1. Create a deep sense of belonging and camaraderie and loyalty within the team.
2. Build meaningful connections with stakeholders to strengthen the broader community network.
3. Encourage open communication and teamwork to promote collaboration and collective progress.

SECTION V: PERFORMANCE COMPASS: DIRECTING TEAM PRODUCTIVITY

A leader’ needs to guide their crew to perform at their best. In this section, you’ll become the coach your team needs to achieve results, set expectations, foster open communication, and build a culture of mutual support. You will expand your ability to empower your team to navigate challenges, celebrate wins, and deliver exceptional outcomes together.

Module 15 - Accountability: Building Team Ownership

Strong teams are built on strong connections. Foster an environment where relationships within the team and beyond create a network of support, collaboration, and shared success.

Outcomes

1. Develop strategies to promote individual and collective accountability.
2. Establish systems that ensure team members own their contributions and progress.
3. Encourage a culture of support and mutual responsibility for shared success.

Module 16 - Communication: Increasing Compassionate and Effective Interactions

Communication is the foundation of a great team. You will ensure everyone feels heard and valued, as well as knows what is happening, which strengthens your overall team dynamics.

Outcomes

1. Develop effective communication strategies that promote understanding.
2. Foster a culture of compassionate communication within the team.
3. Enhance listening skills and empathy to improve team dynamics.

Module 17 - Collaboration: Working Together for Better Results

Collaboration is where the magic happens. You will develop rituals that foster constructive team interactions, making sure everyone is working seamlessly toward your goals.

Outcomes

1. Leverage diverse perspectives to create innovative solutions.
2. Facilitate effective collaboration between roles and departments.
3. Ensure your team operates in harmony toward common goals.

Module 18 - Trust & Conflict: Working Through Challenges in a Healthy Way

Trust and healthy conflict go hand in hand. We’ll explore how to use emotional intelligence to build trust and guide your team through challenges with a supportive approach.

Outcomes

1. Build trust by harnessing emotional intelligence and mental fitness.
2. Develop strategies to resolve conflicts in a healthy and constructive way.
3. Create an environment where team members feel supported and secure.

SECTION VI: GROWTH COMPASS: ENSURE CONTINUOUS DEVELOPMENT

Continuous improvement is key to long-term success. This wrap-up section will help you refine your approach, learn from past experiences, and chart a course for ongoing progress.

Module 19 - Momentum: Planning for Continuous Team Development

As your team grows, so should your leadership approach. We’ll create a roadmap for continuous learning, ensuring you and your team are always ready to tackle new challenges.

Outcomes

1. Develop a long-term roadmap for continuous team development.
2. Ensure your team is equipped to handle new challenges and opportunities.
3. Foster a culture of continuous improvement within your team.

Module 20 - On-Going Support: Success Library, Session Recordings, and Resources

You’re not alone on this journey. With our ongoing support, including a Facilitator Hotline, Success Library, and Peer Networking, you’ll stay informed, connected, and empowered.

Outcomes

1. Facilitator Hotline: Access immediate support for urgent issues.
2. Success Library: Tap into a wealth of resources on various leadership, teamwork, and success topics, including eBooks, articles, worksheets, and other tools.
3. Peer Networking: Connect with fellow leaders to share experiences and best practices.

ONGOING: SUPPORT & FEEDBACK

Throughout the program, in addition to the in-person sessions, participants will have email access to the program facilitator and a full library of support materials. The team leader will have check-in sessions to provide updates about the team and receive feedback and suggestions from the facilitator.

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